How important is it for you to be able to stay in contact with your customer base? Does your company rely on relationship and consistent interactions to protect a loyal base and drive additional revenues? If this is the case, you may want to consider the value of a web based CRM platform. This will provide all of your team members with the ability to access your web based CRM with the click of the mouse. If you are managing teams in remote locations, you may want to take a closer look at web based CRM, especially one that integrates with social media.
New Entry in Web Based CRM Worth Considering
Created by the Santa Monica, California-based Nimble, the social CRM platform is designed to combine customer relationship management and social engagement in a web based CRM solution. To accomplish this, the web based CRM platform integrates Facebook, Google, Twitter, LinkedIn, conversations and e-mail contacts into one seamless environment. Small businesses can leverage this information to attract and retain the customers they seek in a socially connected world. And, considering this platform was created by Jon Ferrara, the founder of GoldMine – a leader in the CRM space – Nimble Contact is definitely built on industry experience and proven methods for web based CRM.
The Four C’s in Web Based CRM
To deliver the most value for you and your users, the Nimble Contact web based CRM solution integrates the four C’s, including calendar, collaboration, contacts and communications. With the four C’s firmly in place, professionals can effectively manage the way they see, hear, capture and connect with business contacts stored in their web based CRM platform. The unification of calendar activities, social channels and e-mail channels ensures that your businesses can capture all communications between your company and any of your team members. It doesn’t matter where the conversation takes place, only that it lends value to the customer and your organization.
Web Based CRM as a Unified Solution
Your web based CRM should capture all pertinent information into a customer’s account so that your reps know how best to interact with that customer and offer additional products and services. The best platforms in the world won’t mean much to your company if your team refuses to use them. They have to see that the web based CRM platform not only delivers value to your organization, but also that it makes their job easier.
Web Based CRM for Easy Management
If your environment is one where you have contacts and communications stored in too many places, a web based CRM such as Nimble Contact can improve your operations. Having one place to manage all customer interactions will help your team to focus on sales and serving the customer, not managing their information.