Bright House Networks & Broadcore Choose Sugar Enterprise On-Site

Communications providers rely on SugarCRM for ease of customization, integration and quick payback.

Cupertino, California (November 13, 2008) –

SugarCRM, the world’s leading provider of commercial open source customer relationship management (CRM) software, today announced two new communications customers – Bright House Networks and Broadcore – have implemented Sugar Enterprise On-Site to foster improved communications with customers across departments.

Bright House Networks (BHN), the nation’s sixth largest MSO (multi-service operator), has implemented Sugar Enterprise across the company’s customer service, billing and service delivery departments. After considering Salesforce.com and Siebel, BHN selected SugarCRM for its open source architecture.

Levementum, a leading professional services firm and SugarCRM Gold Partner, implemented Sugar Enterprise at BHN, developing back-end integrations with departmental systems via SOA-driven integrations, mashups and dozens of custom modules for various departments. As a result, BHN now has a customer interaction hub that manages the customer lifecycle that is used by personnel across sales, contracts, billing, construction, service delivery and support.

“The solution needed to be flexible and open enough to adapt to existing business-processes while at the same time lowering our total cost of ownership and integration with our existing IT infrastructure,” says Lee Vinton, manager of business engineering services at BHN. “SugarCRM has become the mature, mission-critical application that we hoped it would be.”

Broadcore, a managed business communications service provider located in Los Angeles, CA, has deployed Sugar Enterprise which was chosen primarily for its open source architecture, ease of customization and low cost of ownership. Broadcore is currently using Sugar Enterprise to manage the company’s telemarketing, sales, service implementation, accounting and customer support teams, and to bring all these activities under one roof.

“SugarCRM will cost us about 65 percent less then other name-brand solutions that we evaluated,” says Dean Manzoori, senior vice president of service delivery and technical operations at Broadcore. “We use SugarCRM to generate quotes, manage automated service implementation workflows, integrate our communications with our billing system, manage support cases and collaborate with our customers. SugarCRM has enabled us to streamline our business processes from A to Z.”
About Bright House Networks

Bright House Networks is the nation’s 6th largest MSO with 2.4 million customers in several large markets including Bakersfield, California, Birmingham, Alabama, Detroit, Michigan, Indianapolis, Indiana, Orlando, Florida (Central Florida Division) and Tampa Bay, Florida along with several other smaller systems in Alabama and the Florida Panhandle. The high-growth Tampa/Central Florida markets are contiguous and form one of the country’s largest cable clusters. Bright House Networks corporate locations are in Orlando, Florida and Syracuse, New York.
About Broadcore

Broadcore, Inc. is a premier provider of hosted VoIP PBX and Managed Business Communications Services, providing hosted PBX phone system services, voice/data T1s, SIP Trunking, broadband Internet, local numbers, free local and nationwide long-distance services, free multiparty conferencing services and virtual office capabilities. The company’s VoIP system consolidates multiple products and services and delivers all telecom and Internet access needs on one comprehensive platform. For more information, visit www.broadcore.com
About SugarCRM

SugarCRM is the world’s leading provider of commercial open source customer relationship management (CRM) software for companies of all sizes. SugarCRM easily adapts to any business environment by offering a more flexible, cost-effective alternative than proprietary applications. SugarCRM’s open source architecture allows companies to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships. SugarCRM offers several deployment options, including on-demand, on-premise and appliance-based solutions to suit customers’ security, integration and configuration needs.

For more information, call (408) 454-6900 or 1 87 SUGARCRM toll free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.

Source: SugarCRM

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