SugarCRM expert John Mertic authors book on how to create custom business applications on SugarCRM
Cupertino, CA (December 01, 2009) –
SugarCRM, the world’s leading provider of open source customer relationship management (CRM) applications, today announced the publication of “The Definitive Guide to SugarCRM: Better Business Applications” by SugarCRM expert John Mertic. The book, published by Apress, offers practical steps for CRM developers and consultants looking to use SugarCRM as a platform to build, extend and run business applications.
“SugarCRM has become the de facto solution for companies who want a flexible, easy-to-use platform for customer-facing operations,” said John Mertic, author of “The Definitive Guide to SugarCRM.” “This book will help users and developers get the most out of the standard features of SugarCRM and offer guidance for customizing and extending SugarCRM to meet more unique business requirements.”
“The Definitive Guide to SugarCRM” begins by acquainting readers with the SugarCRM platform, its modular architecture and the standard components of the application. The book continues by providing a look at how to customize the application, integrate SugarCRM with other Cloud services and maintain and expand a SugarCRM implementation over time.
Author John Mertic is a recognized expert in CRM and open source development. He has contributed to many open source projects, most notably the PHP project, for which he is the creator and maintainer of the PHP Windows Installer. He has also authored several articles for PHP Architect, IBM developerWorks, and Apple Developer Connection. Mertic is currently a software engineer at SugarCRM where he has specialized in data integration, mobile and user interface architecture.
The book is available for sale today in both soft-cover and eBook format.
Apress: http://www.apress.com/book/view/1430224398
Amazon.com: http://www.amazon.com/dp/1430224398/ref=cm_sw_su_dp
About SugarCRM
SugarCRM is the world’s leading provider of open source customer relationship management (CRM) software. Over 5,000 customers and more than half a million users rely on SugarCRM to execute marketing programs, grow sales, retain customers and create custom business applications. Leading publications such as CRM Magazine, InfoWorld and eWeek praise SugarCRM for its ease-of-use, flexibility and open design. SugarCRM runs on the leading cloud computing platforms, including Amazon EC2, Microsoft Azure, Sugar On-Demand and Private Clouds, offering customers unparalleled choice and control of their data and deployments.
For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.
Media Contacts:
Chris Harrick, SugarCRM
charrick@sugarcrm.com
408-454-6947
Christine McKeown, Schwartz Communications for SugarCRM
SugarCRM@schwartz-pr.com
415-512-0770
Source: SugarCRM