Popular reference guide instructs users on getting started and succeeding with SugarCRM
CUPERTINO, Calif. (December 02, 2008) –
SugarCRM, the world’s leading provider of commercial open source customer relationship management (CRM) software, today announced the availability of SugarCRM for Dummies, a new title in the For Dummies series published by John Wiley & Sons. The book is now available for purchase at Amazon.com, BN.com and book stores across the country.
SugarCRM for Dummies was written by Karen Fredricks, a CRM expert who has written 10 “Dummies” titles, including books on Act! and Microsoft. Her latest provides a “how-to” guide for users of SugarCRM, including detailed explanations on installing, using and administering the application.
Highlights include:
* Installing and navigating SugarCRM
* Managing sales contacts, leads and opportunities
* Executing and measuring marketing campaigns
* Using Sugar for customer support functions
* Running Sugar in a mobile and offline environment
* Customizing and extending Sugar
“SugarCRM for Dummies is a valuable resource for the global user base of SugarCRM,” said Andy Dreisch, vice president of worldwide services at SugarCRM. “The book does a wonderful job describing the depth and breadth of our products in clear language that will be informative for beginners and useful for those more experienced with Sugar.”
SugarCRM for Dummies at Amazon.com
SugarCRM for Dummies at BN.com
About SugarCRM
SugarCRM is the world’s leading provider of commercial open source customer relationship management (CRM) software for companies of all sizes. SugarCRM easily adapts to any business environment by offering a more flexible, cost-effective alternative than proprietary applications. SugarCRM’s open source architecture allows companies to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships. SugarCRM offers several deployment options, including on-demand, on-premise and appliance-based solutions to suit customers’ security, integration and configuration needs.
For more information, call (408) 454-6900 or 1 87 SUGARCRM toll free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.
Source: SugarCRM