Tag Archives: Marketo

Facebook Selects Crowd Factory, a Marketo Company, as a Preferred Marketing Developer Program (PMD) Member

Highly Selective Process Recognizes Crowd Factory’s Social Campaign Management Platform for Building Socially Enabled Integrations in the “Apps” Category
SAN MATEO, Calif. (April 19, 2012) –  Crowd Factory, a Marketo company, today announced that they have been selected as an official member of the Facebook® Preferred Marketing Developer Program (PMD). The mission of the PMD is […]

Marketo Acquires Crowd Factory, Ignites New Era of Social Marketing Automation

Combination Results in the World’s First Integrated Solution for Social Marketing Automation; Now Marketing Professionals Make Every Marketing Campaign Social
SAN MATEO, Calif. (April 18, 2012) – Marketo today announced that it has redefined marketing automation with the acquisition of Crowd Factory, Inc., a leading social campaign management platform. With its first acquisition, Marketo breaks social […]

Marketo Offers Executives Free, In-Depth Revenue Performance Benchmark Analysis

SAN MATEO, Calif. (April 04, 2012) – Marketo, the fastest-growing provider of Revenue Performance Management (RPM) solutions, today announced its new Benchmark Survey on Revenue Performance Management. Within minutes, and for no cost, executives can now access in-depth analysis of their revenue performance and marketing automation initiatives, and compare their scores against industry averages and competitors. […]

Marketo Launches Lead Management Product Donation Program

Revenue Performance Management Leader to Provide Marketing Automation Solution to 12 Non-Profit Organizations Per Year
SAN MATEO, Calif. (March 29, 2012) –  Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today announced the launch of its new Product Donation Program. The company plans to provide its award-winning marketing automation solution, Marketo Lead Management, to […]

Marketo Delivers Next-Generation Revenue Performance Management Solution for Microsoft Dynamics CRM Customers

Microsoft Dynamics CRM Customers Can Now Expand Revenue Acceleration Capabilities with New Marketo Offering
SAN MATEO, Calif., March 19, 2012   — Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today announced further support for Microsoft Dynamics CRM. Marketo for Microsoft Dynamics CRM 2011 delivers a powerful marketing automation solution to increase pipeline, improve […]

Improve B2B Marketing Effectiveness Through Social Media

Marketo offers a sample plan to help you drive more unique traffic to your website and convert anonymous traffic to known visitors.
SAN MATEO, Calif. (March 14, 2012) – Have you ever stopped to think which segment of marketers hold the bag on marketing effectiveness when it comes to social media?  Many might think that B2Cs […]

"Spark by Marketo" Rapidly Gaining Velocity in SMB Market

New Marketing Automation Software Ignites Lead Generation, Slashes Customer Acquisition Costs
SAN MATEO, Calif. (March 08, 2012) –  Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today announced that its marketing automation solution for small businesses, Spark by Marketo, is gaining dramatic market adoption, with average sales growth of more than 110% each month […]

Marketo Receives Two AppExchange Best of ’11 Awards from Salesforce.com Customers

Salesforce.com Recognizes Top AppExchange Partner Apps that Extend the Social Enterprise Based on User ReviewsVoted Best Marketing Automation App for Second Year Running and Best Chatter Exchange App for Marketo Sales Insight
 
SAN MATEO, Calif., March 1, 2012 — Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today was honored by salesforce.com customers […]

Marketo’s European Expansion Accelerates

Demand for Marketing Automation and Larger Sales Pipelines Drives Record EMEA Growth
DUBLIN and SAN MATEO, Calif., Feb. 29, 2012 — Marketo, the fastest-growing provider of Revenue Performance Management (RPM) solutions, today announced it has increased its EMEA customer base by more than 200%. The acceleration of Marketo’s EMEA business follows a record-breaking year for the […]

Marketo Adds Key Executives to Extend Dramatic Growth and Customer Success

Revenue Performance Management Leader Names Sharon Zezima General Counsel, Jason Holmes Services SVP
SAN MATEO, Calif. (February 14, 2012) –  Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today announced the appointment of Sharon Zezima as vice president, general counsel & corporate secretary and Jason Holmes as senior vice president of client services. These additions forward […]